Our Vision

Become one of the leading Holding Groups in the agribusiness sector in the kingdom of Saudi Arabia, with a major contribution to the development of Tabuk region by 2021

Our Mission

Actively contribute to the sustainable development of Tabuk Region by investing in companies providing high quality products and services with national reach

Our Values


We show pride, enthusiasm, and dedication in everything we do.

Focus on Results

We are dedicated to achieving all our commitments.


We are open, honest, and direct in our dealings.


We constantly challenge the way we do things and innovate new possibilities.


Our team is supportive of each other’s efforts, loyal to one another, and care for each other both personally and professionally.